My Business Health - Australian Small Business and Family Enterprise Ombudsman (ASBFEO)

ASBFEO Homepage

Project overview 

In April of 2019 the Australian Small Business and Family Enterprise Ombudsman (ASBFEO) approached the market for the development of an online tool to provide holistic support to small business owners. 

The site needed to be mobile first, with a clean interface and most importantly, not to look and feel like just another Government website. 

OPC's proposal

The initial request proposed the development of an app. However, after discussions with the team at ASBFEO and the Department of Jobs, it was decided instead to develop a mobile first sub-site that would live on the ASBFEO website. Importantly, it would use a separate theme entirely that retained the look, feel and ease of use of an app, but with the robust and easy to use content editing options provided by development within the Drupal platform.

Project goals, requirements and outcomesASBFEO Desktop

The primary goal of the project was to provide a clear and concise display of information and resources for small business owners. The site needed to be simple to use so that any business owner could simply browse through after a hard day at the office and find the information they needed without having to trudge through pages and pages of policy documents.

Development

The crisp clean graphic design was created internally at ASBFEO. The site itself was then developed by OPC as a sub-section to an empty Drupal 7 test website, with the knowledge that for final delivery, the tool needed to be as self-contained as possible in order to facilitate a quick and seamless deployment onto the production environment.

Once the site was ready around August of 2019, it was migrated across into the live ASBFEO website. This was done with zero down-time to the site, and once complete, it was placed behind a login that allowed for content authors to continue to update the content but prevent public access.

Once all parties were pleased with the product, it sat on the live website, inaccessible to the public until the official launch.

Delivery and project success

LaunchThe Australian Small Business and Family Enterprise Ombudsman Kate Carnell and Minister for Employment, Skills, Small and Family Business, Senator the Hon Michaelia Cash officially launched My Business Health at Altina Drinks on Tuesday 10 December.

In attendance were local small business owners and members of the mental health round tables that forged the idea of the website.

The site received very positive feedback, including from Senator the Hon Michaelia Cash who commented, ‘this is simply the best website I’ve ever used. It’s so simple to follow. Just wow!”.

Conclusion

This project provided some unique challenges in terms of development and content delivery. Paired with a fresh, modern graphic design, the new site is a credit to all involved. We are proud of the final product and hope that the site will be a beneficial and supportive tool to many visitors. 

We look forward to working with the ASBFEO/DESSFB team in future development of the site. 

You can read more about this project in this article from CRN and on the ASBFEO's website.